Philosophy | ValuesOur cables connect us

What we stand for. – International success achieved through strong, long-term business relationships.

Our mission guides our daily actions, reflects the values ​​that determine our thoughts and defines what we want to achieve as a company.

CONNECTIONS,
OUR STRENGTH

Digitalization is changing the way we work every day, but what remains unchanged is our corporate philosophy: CABLES CONNECT PEOPLE. Long-term partnerships with our customers and suppliers, as well as well-trained employees, form the basis for the success of our business relationships.

We always strive to achieve the best possible result for our customers and to continuously develop our company. Every meter counts: this applies both to the sale of our products and to the achievement of our targets. 

For us, quality is at the forefront in all areas, from our products and daily operations to our efficient, flexible and globally active logistics.

OUR NAME, OUR VALUES

b | BESTÄNDIG

(STABLE) We stand for stability and reliability in our industry.

ö | ÖKOLOGISCH

(ECOLOGICAL) Sustainability and environmentally conscious actions are important principles of our corporate philosophy.

h | HANDELND

(DOERS) We implement our ideas ambitiously and act in the best interests of our customers, partners and employees.

m | MENSCHLICH

(HUMAN) We treat our customers, partners and employees with respect and appreciation, and provide a positive, supportive and informal working environment.

K | KOMPETENT

(COMPETENT) With extensive technical expertise and 35+ years of experience, we support our clients from the realization of an initial project idea to its successful completion.

a | AUTHENTISCH

(AUTHENTIC) We focus on transparency, openness and clear communication in all our processes. 

b | BELASTBAR

(RESILIENT) We overcome major challenges with aplomb and perform at a high level even in stressful situations, always keeping calm.

e | ENGAGIERT

(ENGAGED) We are passionately committed to our community and our fellow human beings. We are actively and enthusiastically involved in social projects and support both youth and professional sport through targeted sponsorship initiatives.

l | LOYAL

(LOYAL) The long-standing allegiance and faithfulness of our business partners and employees is an expression of the consistent commitment, reliability and trust that we have conveyed since the founding of our company.